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Reportage /
RUMORS brings an Ibiza-born party format to São Paulo
The Campo de Marte preview added a small market to an extended electronic-music programme.
FROM THE WAYFARER BRAZIL ARCHIVE / English adaptation. Date shown is the original publication date.
A party format travels with more than a DJ’s name. RUMORS, created by Guy Gerber in Ibiza, was introduced to São Paulo’s October 2024 calendar with an accompanying market and a long sequence of performances.
WAYFARER’s preview placed the gathering at Campo de Marte. Gerber, Salomé Le Chat and Sarah Stenzel were among the artists named, with Claudio Dkiver, Buranello and Suplex also included in the announced running order.
The Magic Market supplied the event’s early component. The report described more than ten exhibitors working across art, fashion and design, bringing a browsing space into the programme before the later musical sets.
Visual projections and performances were also part of the proposed setting. Together with the market, those elements explain how the event was framed as a larger environment rather than a stage with several consecutive artists.
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